Citibank
WONGDOODY provides consultancy and design services to Citibank, where I led a team of 8 (designers & developers) in revamping the user experience to streamline operations for relationship managers and tellers. My role involved conducting in-depth user research, analyzing customer behaviors, and translating these insights into actionable design strategies. While project details remain under NDA, I am happy to provide information upon request.
Our team focused on optimizing dashboard usability, aligning the design with modern information architecture principles to enhance task efficiency. We also introduced personalized data visualization and actionable insights to improve decision-making for Citi employees, resulting in significantly higher productivity and user satisfaction across a large user base.
ROLE
Senior Experience Designer
DELIVERABLES
User Research, RM Dashboard, Teller Dashboard
TIMELINE
June 2020 - August 2022
SKILLS
Digital Interface Design, User Experience, Design Sprints, Client Management, Client Reporting, Axure RP, Development
IMPACT
🤩 Increased User Satisfaction
Achieved a 15% increase in employee satisfaction scores post-implementation, based on internal feedback surveys.
🤩 Faster Decision-Making
Reduced decision-making time by 15% for relationship managers due to clear, actionable insights provided by the redesigned dashboard.
🤩 Adoption and Engagement Rates
Achieved a 50% increase in user adoption within the 1st quarter, with more employees utilizing the new dashboard regularly for task management.
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